Kinesis Survey Technologies LLC (Kinesis), the industry leader for robust and scalable survey software and panel management software solutions, today announces the release of a new case study featuring its client Research Concepts and their utilization of the Kinesis Panel™ solution.

Western Wats UK survey research panel, Opinion Outpost UK, now includes over 100,000 panelists. The firm’s UK panel launched earlier this year and, through its unique mix of panel management techniques and recruiting methods, has quickly grown to 100,000 members.

There are several problems really. The first is the name. It should really be called applied cognitive neuroscience (ACN), because that is what it is. Hopefully this would counter all the specious arguments about it being scientific.

I bet you didn’t know this guy’s name is Matt Lesko. You probably know him as “that annoying, screaming, question mark suite wearing guy” — yeah — THAT GUY. He’s made millions being bold and annoying and he didn’t spend millions to do it.

If you’re part of a market research organization, you’re probably acutely aware of the shifts that have been going on in Market Research. Maybe they upset you. But this is a good thing. That’s your brain’s way of telling you that it’s time to do something different. And the good news is, the sooner you get to finding something different – the better for your bottom line.

Organizations often use market segmentation to focus on attractive customer groups, drive differentiation, and better align with customer needs. As a result, the marketing department most often uses it. But market segmentation has true, organization-wide applications.

Highly qualified customers who “come to you” are a Marketer’s dream. No matter the particular bent of the Marketer, her ultimate goal is the betterment of the company via the coupled channels of customer loyalty, sales, and brand excitement.

There are people who truly deserve to be famous because of their talent and contributions to this world. Oprah, Kanye West, Steve Jobs are a few examples of people who are well deserved of their notoriety

There is a whole new and improved research segment blooming out there — social media research. There are experts out there who will scan the social media sites for chatter about your company and your brand.

On Thursday July 22nd, 2010 over 118 participants signed up for Survey Analytics and Dorian Simpson of Planning Innovations presentation on: How to Use Conjoint Analysis In the Innovation Process.

It’s among the most uncomfortable moments a market researcher can have. You’re standing in front of clients presenting the results of a study. All eyes are fixed on you. They’re listening to your every word. And an unexpected question from someone in the audience gets put to you on what the study has learned about a particular topic. But the study didn’t ask about that topic. It wasn’t included in the questionnaire.

Thumbspeak LLC launched the company and was announced as one of the 20 finalists in the MobileBeat 2010 Startup Competition. Proving that it has what it takes to stand out in the crowd, Thumbspeak was picked by a panel of experts and advisors as one of the hottest companies in the mobile space.

Western Wats announced the launch of a new mobile survey research solution. Western Wats mobile helps researchers quickly ask questions of mobile users on the go and helps respondents answer using the convenience of their mobile device.

It’s hard to open a marketing magazine without seeing an ad from an online survey panel company proclaiming how clean and high quality their panel is. A few years ago, this claim was a big deal – it was the Wild West of online survey panels, and buyers of sample had to be very careful as to who they worked with.